Tryit Editor v1.8

Source Code:
<!DOCTYPE html> <html> <head> <script src="../../ajax.googleapis.com/ajax/libs/jquery/1.10.2/jquery.min.js"> </script> <script> $(document).ready(function(){ $("p[title|='Tomorrow']").css("background-color","yellow");}); </script> </head> <body> <p title="Tomorrow">This is a paragraph.</p> <p title="tomorrow">This is a paragraph.</p> <p title="Tom">This is a paragraph.</p> <p title="See You Tomorrow">This is a paragraph.</p> <p title="Tomorrow-the day after today">This is a paragraph.</p> <p>This selector selects all elements with a title attribute value equal to 'Tomorrow', or starting with 'Tomorrow' followed by a hyphen.</p> </body> </html>
Result:
W3Schools.com - Try it yourself